I love the power of simple ideas and great copy that condense bold creative thinking. I don’t love simplistic creativity, boring communication, or advertising fluff. I enjoy strategy, working with strong brands, and making them matter. As a Creative Director, I care about creating the best atmosphere for my team to unleash their talent—having fun with freedom while always staying connected to people and society.
I founded Círculo de Creativas Perú, an initiative that connects and supports creative women in the industry. In 2024 I was shortlisted for the Cannes Lions See It Be It program and in 2020, I received the Woman Marketeers Award for my contributions to the Peruvian advertising industry.
I’ve worked with brands in consumer goods, banking, pharma, fashion, and other sectors in Peru and the region. I don’t play favorites.
Jury:
El Sol
El Ojo de Iberoamérica
Cannes Lions Shortlist jury
FIAP
Lux Awards
Premio Ideas
Awards:
Cannes Lions
El Ojo de Iberoamérica
El Sol
Effie Latam
Effie Awards
FePi
IAB Mixx
SIGI
You can visit my LinkedIn for more information.
If you’d like to reach out, feel free to email me at diana1.kfl@gmail.com or contact me at +51 997640987
