I’ve worked across national and international campaigns, product launches, branding projects, and large-scale communication platforms for a wide range of industries.
What defines my work most is a combination of strategic thinking, creative sensitivity, and a deeply human perspective. I’m known for approaching challenges holistically, understanding problems from multiple angles and bringing clarity, intention and a unique perspective into every project I’m part of.
I’m a big fan of how powerful concepts and thoughtfully crafted communication can shift perspectives and shape behavior in meaningful ways. I believe in creating with curiosity, kindness and fun, and I care deeply about culture, people and the way creative work gets made.
Founder of Círculo de Creativas Perú and Vice President of Círculo Creativo in Peru. Shortlisted for Cannes Lions See It Be It (2024, 2026). Juror at El Sol, El Ojo de Iberoamérica, Cannes Lions (Shortlist Jury), FIAP, Lux Awards, among others. Currently based in Madrid, I work in both Spanish and English.
Thank you for reading this far!
Jury:
Young Lions Central Asia
LIA Awards Liasons
El Sol
El Ojo de Iberoamérica
Cannes Lions Shortlist jury
FIAP
Lux Awards
Premio Ideas
Awards:
Cannes Lions
El Ojo de Iberoamérica
El Sol
See it Be it (Shortlist 2024, 2026)
Effie Latam
Effie Awards
FePi
IAB Mixx
SIGI
You can visit my LinkedIn for more information.
If you’d like to reach out, feel free to email me at diana1.kfl@gmail.com or contact me at +34 613712998 (Spain) or +51 997640987 (Perú).
